At West North Group, we regard the privacy of every individual who engages with us as a matter of fundamental importance. This policy reflects our commitment to handling your information with discretion, care, and transparency.
Who We Are
West North Group ("we," "us," or "our") is an advisory practice led by James McDonough, serving founders, investors, and leadership teams. Our website is located at westnorthgroup.com.
Information We Collect
We collect only what is necessary to provide our services and communicate meaningfully with you. This may include:
Contact information you voluntarily provide (name, email address, organization)
Messages or inquiries you submit through our contact form
Basic usage data collected automatically when you visit our website (such as pages viewed, browser type, and referring URLs)
Cookies and similar technologies used for site functionality and analytics
We do not collect sensitive personal data, financial information, or data from minors.
How We Use Your Information
Your information is used solely to support a productive relationship between you and West North Group. Specifically, we use it to:
Respond to your inquiries and facilitate advisory conversations
Schedule meetings, engagements, or speaking requests
Send relevant communications you have opted into (such as insights or event invitations)
Improve the performance and usability of our website
We do not use your data for advertising, profiling, or sale to third parties — ever.
Sharing of Information
We treat your information with the same discretion we apply to all our work. We do not sell, rent, or trade your personal information. We may share limited information only in the following circumstances:
With trusted service providers (such as email platforms or scheduling tools) strictly for operational purposes
When required by law or in response to valid legal process
With your explicit consent
All service providers we work with are bound by confidentiality obligations consistent with this policy.
Cookies & Analytics
Our website uses cookies and analytics tools to understand how visitors engage with our content. This data is aggregated and anonymous — it helps us improve the site experience and does not identify you personally.
You may disable cookies through your browser settings at any time without loss of functionality.
Data Retention
We retain your information only as long as necessary to fulfill the purposes for which it was collected, or as required by law. Contact information from prospective clients is reviewed periodically and removed when no longer relevant.
Your Rights
You have the right to:
Access the personal information we hold about you
Request correction of inaccurate data
Request deletion of your data, subject to legal obligations
Opt out of any marketing communications at any time
To exercise any of these rights, simply contact us. We will respond promptly and without unnecessary process.
Security
We apply commercially reasonable technical and organizational measures to protect your information against unauthorized access, loss, or misuse. While no system is entirely impenetrable, we take the protection of your data seriously.
Changes to This Policy
We may update this Privacy Policy from time to time as our practices evolve or legal requirements change. Any updates will be posted on this page with a revised effective date. We encourage you to review this policy periodically.
Contact Us
If you have any questions about this Privacy Policy or how we handle your information, we welcome your inquiry:
